X2O

Critical Role: How X2O Media Revolutionized the TTRPG Landscape

Critical Role's Humble Beginnings: From Geek & Sundry to Independent Success

Critical Role, a Dungeons & Dragons web series that took the TTRPG world by storm, was born from humble beginnings. In 2012, a group of voice actors and close friends gathered at Geek & Sundry's studio to play a D&D campaign for an online audience.

What started as a casual side project quickly gained a following, thanks to the cast's chemistry, engaging storytelling, and innovative use of livestreaming.

The Birth of X2O Media: A New Chapter for Critical Role

In 2019, Critical Role made a bold decision: they would leave Geek & Sundry and form their own production company, X2O Media. This move gave them complete control over their content and allowed them to expand their brand beyond the D&D web series.

X2O Media has since become a TTRPG powerhouse, producing numerous successful shows, including "Exandria Unlimited," "Campaign 3," and "The Legend of Vox Machina."

The Impact of X2O Media on the TTRPG Industry

X2O Media's influence on the TTRPG industry is undeniable. They have helped popularize D&D and other tabletop games, introducing them to a new generation of players.

Their success has also inspired other creators to launch their own TTRPG shows and has led to a resurgence of interest in the genre.

X2O Media's Commitment to Storytelling and Inclusivity

At the heart of X2O Media is a commitment to creating compelling stories that resonate with audiences. Their shows feature diverse characters, inclusive storylines, and thought-provoking themes.

X2O Media is also dedicated to making TTRPGs more accessible to everyone, regardless of age, gender, race, or background.

The Future of X2O Media: Endless Possibilities

The future of X2O Media is bright, with endless possibilities for growth and innovation.

They continue to expand their portfolio of shows, develop new products and merchandise, and engage with their fans in meaningful ways. As X2O Media continues to evolve, it is sure to remain a driving force in the TTRPG industry and beyond.